B2B et Marketing

Comment Send a Newsletter with Gmail

Newsletters build ongoing relationships with your audience. OutSends lets you create and send beautiful newsletters from your Gmail account, with templates, scheduling, and engagement tracking.

Temps : 15 min
Niveau : Débutant
newsletter email marketing content audience building

Prérequis

Avant de commencer, assurez-vous d'avoir les éléments suivants.

  • An OutSends account
  • A topic or niche you know well
  • Time to write consistently (2-4 hours per issue)

Guide étape par étape

Suivez ces étapes pour configurer votre envoi.

Choose your format

Decide on format: educational (tips & tutorials), curated (links & commentary), or hybrid (original + curated).

Select or create a template

Use one of OutSends newsletter templates or design your own. Keep it clean and mobile-friendly.

Write your content

Write a short personal note, 2-3 content sections, and a clear CTA. Aim for 300-500 words total.

Schedule recurring sends

Set a consistent schedule (weekly or bi-weekly). OutSends supports recurring campaign scheduling.

Monitor growth and engagement

Track open rates, new subscribers, and unsubscribes. Use insights to refine your content.

Conseils pour de meilleurs résultats

Des astuces pour tirer le meilleur parti de cette configuration.

  • Consistency beats perfection — ship le newsletter every Tuesday at 10 AM
  • Gardez vos template simple — heavy templates hurt deliverability
  • Include a single primary CTA per newsletter issue

Questions fréquentes

Comment often should je send a newsletter?

Weekly is ideal for most niches. Bi-weekly works well. Monthly is too infrequent to build habit.

Qu'est-ce que a good newsletter open rate?

20-40% is healthy. 40%+ is excellent for established newsletters with engaged audiences.

Comment Dois-je grow my newsletter?

Create valuable content, promote on social media, collaborate on cross-promotions, and optimize vos signup form.

Guides connexes

Explorez d'autres guides pratiques pour OutSends.

Gratuit

Prêt à commencer ?

Créez un espace de travail, connectez un expéditeur et lancez votre première campagne — gratuitement, sans carte bancaire.