Intégrations et Importations

Comment Clean and Deduplicate Contacts

Duplicate and invalid contacts hurt deliverability and skew your metrics. OutSends provides tools to find duplicates, validate email addresses, and clean your lists automatically.

Temps : 10 min
Niveau : Débutant
list cleaning deduplication email validation list hygiene

Prérequis

Avant de commencer, assurez-vous d'avoir les éléments suivants.

  • An OutSends account
  • A contact list to clean
  • An email validation tool (built into OutSends)

Guide étape par étape

Suivez ces étapes pour configurer votre envoi.

Run duplicate detection

Go to Contacts > Cleaning > Find Duplicates. Choose matching criteria (email, name, or custom field).

Review and merge duplicates

OutSends groups potential duplicates. Review each group and choose which contact to keep or merge fields.

Validate email addresses

Run email validation on your list. OutSends checks syntax, domain validity, and mailbox existence.

Remove or suppress invalid contacts

Automatically suppress invalid emails. Move unsure contacts to a review list for manual inspection.

Set up automatic cleaning

Enable automatic deduplication on import and scheduled validation runs to keep your lists clean.

Conseils pour de meilleurs résultats

Des astuces pour tirer le meilleur parti de cette configuration.

  • Run deduplication monthly for active lists, quarterly for inactive ones
  • Merge, don't delete — you might miss important data in secondary records
  • Re-validate contacts older than 6 months — email addresses change

Questions fréquentes

Comment do duplicates get created?

Multiple imports, different signup sources, manual entry errors, and API integrations are common causes.

What merging strategy should je use?

Keep the most recent contact record and merge custom fields from older records.

Puis-je recover a merged contact?

Oui, OutSends keeps a merge history for 30 days. Vous pouvez revert merges if needed.

Guides connexes

Explorez d'autres guides pratiques pour OutSends.

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