Automation

Event-Driven Email Automation

Connect your entire tech stack to OutSends. Send automated emails when events happen in your other tools via webhooks and API integrations.

Event-Driven Webhooks External Triggers
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How it works

Get started with event driven email automation in a few simple steps.

Choose event source

Select from webhooks, API events, or connected app integrations.

Define event trigger

Configure the specific event that should trigger the email action.

Map event data

Map data from the event into your email personalization fields.

Activate automation

Enable the event-driven trigger and let OutSends handle the rest.

Why OutSends for event driven email automation

Everything you need, integrated in one workspace.

  • Connect email automation to your entire tech stack
  • Trigger emails from any app or service via webhooks
  • Personalize emails with event data dynamically
  • Real-time email responses to external events

Related features

Explore more capabilities that work alongside event driven email automation.

Trigger-Based Email Automation

Send automated emails triggered by specific actions, events, or conditions.

Webhook Integrations

Connect OutSends to your apps with webhooks for automated workflows.

Automated Campaign Workflows

Create automated workflows that connect triggers, conditions, and actions.

Frequently asked questions

What types of events can trigger emails?

Any event that can send a webhook can trigger an email: form submissions, purchases, signups, CRM updates, and more.

Can I use event data in email personalization?

Yes, event data can be mapped directly into email personalization fields.

Is event-driven automation real time?

Yes, most events trigger emails within seconds of receipt.

Start Free

Ready to try event driven email automation?

Create a workspace, connect a sender, and launch your first campaign \u2014 free, no credit card.

Start free See pricing