Dynamic Content Blocks
Show the right content to the right people. OutSends dynamic content blocks display different content based on contact properties and behavior.
How it works
Get started with dynamic content blocks in a few simple steps.
Add dynamic block
Insert a dynamic content block in your email template.
Set conditions
Define conditions that determine which content version to show.
Create variations
Create different content versions for each condition.
Preview and test
Preview how different contacts will see the email.
Why OutSends for dynamic content blocks
Everything you need, integrated in one workspace.
- Show personalized content based on contact data
- Multiple content variations in a single email
- Set conditions using any contact field or tag
- Improve relevance and engagement with dynamic content
Related features
Explore more capabilities that work alongside dynamic content blocks.
Frequently asked questions
How many content variations can I create?
You can create unlimited content variations for each dynamic block.
What conditions can I use for dynamic content?
Any contact field, tag, or custom property can be used as a condition.
Does dynamic content affect email rendering?
No, dynamic content is resolved server-side before sending.
Ready to try dynamic content blocks?
Create a workspace, connect a sender, and launch your first campaign \u2014 free, no credit card.