Deliverability

Custom Tracking Domain

Improve deliverability with a custom tracking domain. OutSends lets you use your own domain for open tracking and click tracking links.

Tracking Domain Custom URL Branded Links
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How it works

Get started with custom tracking domain in a few simple steps.

Configure domain

Add your custom tracking domain in OutSends settings.

Add DNS records

Create the required CNAME records with your domain provider.

Verify domain

Verify the DNS records are correctly configured.

Enable tracking

OutSends automatically uses your custom domain for all tracking links.

Why OutSends for custom tracking domain

Everything you need, integrated in one workspace.

  • Improve deliverability with branded tracking links
  • Avoid spam filters that block generic tracking domains
  • Full control over tracking subdomain
  • Step-by-step DNS setup guidance

Related features

Explore more capabilities that work alongside custom tracking domain.

Open Rate Tracking

Track who opens your emails with pixel-based open tracking.

Click Rate Tracking

Track which links recipients click in your emails.

Email Authentication Setup

Set up SPF, DKIM, and DMARC for your sending domains.

Frequently asked questions

Why use a custom tracking domain?

Custom tracking domains prevent spam filters from blocking generic tracking links.

What DNS record is needed?

A CNAME record pointing your tracking subdomain to OutSends servers.

Does this affect deliverability?

Yes, custom tracking domains typically improve deliverability by 5-15%.

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Ready to try custom tracking domain?

Create a workspace, connect a sender, and launch your first campaign \u2014 free, no credit card.

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